Urban One Inc. announced a Local Management Agreement (LMA) with La Mega Media, Inc., and Lazo Media LLC, effective November 1, 2024. This agreement marks a significant step to expand Spanish-language programming across its Ohio markets and into Indianapolis.
Under the new arrangement, Urban One will own and/or operate stations under the La Mega brand in Cleveland, Columbus, Cincinnati, and Indianapolis, discontinuing the La Grande brand. The company now operates Spanish-speaking radio stations in these cities, alongside Telemundo television affiliates in Columbus and Indianapolis.
In conjunction with this expansion, Claudia DeLeon, formerly Chief Operating Officer of La Mega Media, has been appointed Vice President, General Manager of the Cleveland market and Head of Spanish Broadcast Operations for Urban One. This strategic move aims to deliver high-quality, culturally relevant programming to rapidly expanding Hispanic communities and enhance Urban One's offerings to minority communities.
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