Utz Brands announced a new product, the Wavy Grillo’s Classic Dill Pickle Chips, as part of its Boulder Canyon line. This marks the second collaboration between Boulder Canyon and Grillo’s Pickles, following the 2023 launch of the Boulder Batch Grillo’s Classic Dill Pickle flavored Kettle Chip.
The chips feature a premium potato‑chip base seasoned with Grillo’s signature dill pickle flavor. They are packaged in a 5.25‑ounce bag, are non‑GMO verified, gluten‑free, and kosher‑certified, and are positioned as a better‑for‑you snack that meets consumer demand for bold, natural flavors.
The new flavor will debut at Sprouts Farmers Market nationwide in November 2025 and is expected to be available in other natural‑food retailers, following the distribution pattern of previous collaborations.
Boulder Canyon is the No. 1 salty snack brand in the natural channel, and the partnership with Grillo’s Pickles leverages the cult‑favorite brand’s strong consumer appeal. The launch expands Boulder Canyon’s flavor portfolio into a new segment, supporting the company’s strategy to drive volume and mix gains and reinforce its premium snack positioning.
Utz’s Q3 2025 results, released on October 30, showed net sales of $377.8 million, up 3.4% from the prior year, and adjusted EPS of $0.23, meeting analyst expectations. Gross profit margin fell 220 basis points to 33.6%, but adjusted gross profit margin expanded 210 basis points, reflecting productivity savings. The company raised its fiscal 2025 organic net sales growth outlook to about 3% from 2.5%, signaling confidence in continued demand and operational efficiency.
The market reacted favorably to the earnings announcement, with analysts citing the revenue beat, margin expansion, and guidance raise as key drivers, underscoring confidence in Utz’s growth strategy and product innovation pipeline.
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