Wayfair Reports First Quarterly Profit in Four Years with Strong Q2 2025 Results

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October 05, 2025

Wayfair Inc. today announced its financial results for the second quarter ended June 30, 2025, reporting net revenue of $3.27 billion, a 5% increase year-over-year. U.S. net revenue grew by 5.3% to $2.87 billion, and International net revenue increased by 3.1% to $399 million.

The company achieved a net income of $15 million, or $0.11 per share, marking its first quarterly profit in four years. Adjusted EBITDA significantly increased to $205 million, up from $163 million in Q2 2024, with an Adjusted EBITDA margin of over 6%.

Free Cash Flow was $230 million, an improvement from $183 million in the prior year period. CEO Niraj Shah described the quarter as a 'resounding success,' highlighting accelerating sales and market share gains in tandem with expanding profitability. Revenue growth, excluding the impact of the German exit, was 6% year-over-year, the highest since early 2021.

Shah emphasized that the results reflect years of work leading to some of the best growth and profitability flow through the business since the pandemic. The company's marketplace model is noted for its ability to maintain consistent prices despite tariff concerns, further bolstering its financial resilience.

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