On September 15, 2025, Western Digital announced an immediate increase in prices across its entire range of hard disk drives (HDDs). The company cited unprecedented demand as the primary reason for this price adjustment.
This move reflects a strong market position and robust demand for Western Digital's HDD products. The ability to implement widespread price increases suggests that the company is experiencing significant order volumes and limited supply, particularly for its high-capacity enterprise drives.
The price increase is expected to positively impact Western Digital's revenue and gross margins in the coming quarters. This development underscores the critical role of HDDs in the current data-driven economy, especially with the surging needs from hyperscale data centers and AI workloads.
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