Xponential Fitness announced a new partnership with iFIT Inc., a global leader in intelligent, personalized fitness, to integrate content from Club Pilates and YogaSix onto the iFIT platform. This collaboration expands iFIT's fitness library with premium Pilates and yoga content.
The new content focuses on at-home workouts that can be performed on a yoga mat, complementing iFIT's existing immersive outdoor content. This initiative aims to provide iFIT members with a broader range of fitness content as part of their membership.
Steve Pankowski, EVP of Strategic Partnerships at Xponential Fitness, stated that this partnership allows the company to bring its world-class content to a wider audience. By leveraging iFIT's innovative platform and global reach, Xponential aims to introduce the transformative experiences of Club Pilates and YogaSix to millions of members digitally.
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