Sprinklr Unveils Next-Generation AI Innovations Including Copilot and AI Agents

CXM
October 05, 2025

Sprinklr announced the launch of next-generation AI capabilities and solutions, including Sprinklr Copilot and Sprinklr AI Agents. These innovations are designed to help brands transform customer experiences by embedding AI into the architecture of customer experience management.

The company also introduced enhanced capabilities for Sprinklr Customer Feedback Management (CFM). These new offerings aim to unify data, teams, and tools on a single platform, elevate operational efficiency through intelligent human-AI collaboration, and transform customer interactions.

Sprinklr's Chief Technology Officer, Amitabh Misra, stated that with AI Copilots and Agents that deploy in days, organizations can augment human teams, unlocking new levels of productivity and delivering results rapidly, consistently, and with enterprise-grade safety and governance. This reinforces Sprinklr's decade-long expertise in infusing proprietary AI into its platform.

These innovations are being highlighted at CXUnifiers 2025, Sprinklr’s flagship event, demonstrating how the platform helps global brands move past AI hype and unlock the full potential of AI-powered experiences. The focus is on driving results that matter for customers, employees, and the business.

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