FELE - Fundamentals, Financials, History, and Analysis
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Franklin Electric Co., Inc. is a leading global manufacturer and distributor of water and fuel pumping systems, serving a diverse range of industries and markets. Over its 80-year history, the company has navigated various economic and industry challenges, demonstrating its ability to adapt and thrive in the face of adversity.

Company History and Growth

Founded in 1944 in Bluffton, Indiana, Franklin Electric has grown from a small electric motor manufacturer to a multinational corporation with a presence in over 85 countries. The company's journey has been marked by strategic acquisitions, technological innovations, and a relentless focus on delivering high-quality products and services to its customers. In the 1960s, Franklin Electric expanded its global footprint by establishing operations in Canada, the United Kingdom, and Germany, allowing the company to better serve customers worldwide and diversify its revenue streams. Throughout the 1970s and 1980s, the company continued to grow organically and through strategic acquisitions, solidifying its position as a leading manufacturer of water and fueling systems.

Diversified Business Model

One of the key factors contributing to Franklin Electric's long-term success has been its diversified business model. The company operates through three main segments: Water Systems, Fueling Systems, and Distribution. This diversification has allowed Franklin Electric to mitigate risks and capitalize on opportunities across different end markets, ranging from groundwater pumping and water treatment to fuel dispensing and industrial applications. In the 1990s and early 2000s, the company faced several challenges, including increased competition, fluctuating commodity prices, and global economic downturns. However, Franklin Electric successfully navigated these obstacles by focusing on operational efficiency, product innovation, and customer service. Notable milestones during this period included the launch of advanced variable-speed drive technologies and the expansion of the company's distribution network.

Financial Strength and Resilience

Franklin Electric's financial performance has been impressive, with the company consistently generating strong cash flows and maintaining a healthy balance sheet. For the fiscal year ended December 31, 2023, the company reported revenue of $2.07 billion, with a net income of $193.27 million. The company's operating cash flow during this period was $315.71 million, and its free cash flow stood at $274.30 million.

In the most recent quarter, Franklin Electric reported revenue of $531.44 million, a 1% decrease year-over-year, and net income of $54.60 million, a 5.5% decrease compared to the same period last year. Operating cash flow for the quarter was $116.08 million, a 41.6% decrease, while free cash flow was $106.63 million, a 38.4% decrease year-over-year. These decreases were primarily due to lower volumes, especially in the Fueling Systems segment, and the negative impact of foreign currency translation, partially offset by price realization and the incremental sales impact from recent acquisitions.

Liquidity

The company's liquidity position remains robust, with a current ratio of 2.40 and a quick ratio of 1.06 as of the end of the 2023 fiscal year. Franklin Electric's debt-to-equity ratio stands at 0.083, indicating a conservative approach to leverage. The company had $106.27 million in cash and maintains a $350 million revolving credit facility that was undrawn as of September 30, 2024, providing $345.4 million of available borrowing capacity. Additionally, Franklin Electric has a $250 million private shelf agreement with NYL Investors LLC. This strong financial foundation has enabled Franklin Electric to navigate periods of economic uncertainty, invest in growth initiatives, and return capital to shareholders through dividends and share repurchases.

Adaptability and Innovation

One of the hallmarks of Franklin Electric's success has been its ability to adapt to changing market conditions and evolving customer needs. The company has consistently invested in research and development, driving product innovations that have allowed it to stay ahead of the curve.

For example, in recent years, Franklin Electric has focused on developing energy-efficient and environmentally-friendly pumping systems, catering to the growing demand for sustainable solutions. The company has also made strategic acquisitions to expand its product portfolio and geographic reach, strengthening its position in high-growth markets.

Navigating Challenges and Opportunities

Like many companies, Franklin Electric has faced its share of challenges in recent years. The COVID-19 pandemic, for instance, disrupted supply chains and impacted customer demand across various end markets. However, the company's diversified business model and operational agility enabled it to weather the storm, with a relatively muted impact on its financial performance.

More recently, the company has been navigating macroeconomic headwinds, such as inflationary pressures and geopolitical tensions, which have affected certain segments of its business. However, the company has demonstrated its ability to adapt, implementing cost-optimization measures and focusing on maintaining its competitive edge through continued product innovation and customer service excellence.

Looking ahead, Franklin Electric remains well-positioned to capitalize on growth opportunities in its core markets. The company's commitment to sustainability and its focus on providing mission-critical water and fuel solutions position it to benefit from global trends, such as the increasing demand for clean water and the transition to renewable energy sources.

Business Segments and Performance

Franklin Electric operates through three main product segments: Water Systems, Fueling Systems, and Distribution.

The Water Systems segment, which accounted for 58.7% of consolidated net sales in the first nine months of 2024, includes the manufacturing and marketing of submersible motors, pumps, electronic controls, and related equipment primarily for use in groundwater, surface water, and wastewater applications. Key product lines in this segment include groundwater and surface water pumping equipment, motors, and electronic drives and controls.

The Fueling Systems segment, representing 13.3% of consolidated net sales in the first nine months of 2024, focuses on the manufacturing and marketing of fuel pumping, monitoring, and control systems. This includes submersible turbine pumps, fuel dispensers, tank monitors, and related parts and equipment for use primarily in retail and commercial fueling applications.

The Distribution segment, which accounted for 34.3% of consolidated net sales in the first nine months of 2024, involves the distribution of water and fueling systems components, including Franklin Electric-branded equipment, as well as water treatment products and related equipment. This segment primarily serves customers in the wholesale distribution channel for various applications.

In terms of geographic performance, Franklin Electric operates globally, with significant sales in the United States and Canada, as well as international markets including Latin America, Europe/Middle East/Africa, and Asia Pacific.

Recent Financial Performance and Guidance

For the first nine months of 2024, Franklin Electric reported net sales of $1.54 billion, a 4% decrease compared to the prior year period. The company's gross profit margin improved to 36.0% from 33.7% in the prior year period. Operating income for this period was $200.6 million, a 5% decrease compared to the prior year. The company generated $151.1 million in net cash flows from operating activities during this time.

In the third quarter of 2024, Franklin Electric's consolidated sales were $531.4 million, a 1% year-over-year decrease, which fell below the company's expectations. Consolidated operating income for the quarter was $73.5 million, down $4.6 million or 6% from $78.1 million in the third quarter of 2023. Fully diluted earnings per share were $1.17 for the third quarter of 2024, compared to $1.23 for the same period in 2023.

In light of these results, Franklin Electric has revised its guidance for the full year 2024. The company now expects sales to be approximately $2 billion and has reduced its EPS guidance to be in the range of $3.75 to $3.85. Additionally, Franklin Electric anticipates incurring $3 million to $5 million in one-time restructuring charges in the fourth quarter of 2024, which is not included in the previous full year guidance.

Conclusion

Franklin Electric's long and storied history is a testament to its resilience, adaptability, and commitment to excellence. Through strategic diversification, continuous innovation, and a strong financial foundation, the company has navigated various challenges and emerged as a leader in its industry. Despite recent headwinds and revised guidance, Franklin Electric's robust business model and global presence position it well to address short-term challenges while pursuing long-term growth opportunities. As it looks to the future, Franklin Electric is poised to continue its legacy of powering progress and delivering value to its shareholders, customers, and communities worldwide.

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