Coach opened its third U.S. Coach Coffee Shop in The Mills at Jersey Gardens on September 29, 2025, with a fourth location planned for Woodbury Common Premium Outlets on October 3. These shops are attached to Coach retail stores.
The company plans to open approximately 12 to 15 coffee shops globally each year, expanding the menu and offering exclusive merchandise. This strategy aims to build on recent gains with shoppers, particularly Gen Z, by providing a full brand experience.
Coach CEO Todd Kahn stated that consumers today, especially younger ones, desire a full experience, and coffee shops offer a friendlier price point than merchandise. This initiative is designed to encourage more frequent visits and potentially convert coffee shop patrons into future handbag customers.
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